Programming, Publicity and Puppies
By Dean’s Intern Carson Creehan at Discovery Communications
Every day at Discovery Communications these last few weeks has been different, but all have been fascinating!
As a communications intern on the Discovery Networks International team, I’ve had the opportunity to see how shows from Discovery’s multiple channels are promoted around the world. I’ve sat in on calls with the Discovery teams from all over the globe where we watched sneak-peeks of new shows and decided if they would be well received in each respective region.
I’ve gotten to assist with press kits for a variety of shows. This includes editing the content, as well as brainstorming new ideas for the kits. It’s fun to flex my creative muscles and think about the best way to promote different types of programming.
One of my favorite projects so far was getting to work on writing a short script for a video news release that would be read by the show’s star in order to promote the program. I wrote a few versions of the script, and my manager helped me to polish one that was sent over to the production team. It should be filmed in the next few weeks, and I’ll get to see the final version!
Another perk was getting to participate in the Puppy Bowl celebration! How often do you get to hang out with and hold adorable puppies at work?! I’ve already learned so much at Discovery, and I can’t wait to see what else is in store.