Producing a Promo for National Geographic Channel 

Dean’s Intern Meg Kearns at the National Geographic Channel

Building Penguin Paradise Promo from Meg Kearns on Vimeo.


Meg at National Geographic

In Washington, D.C., working at the National Geographic Channel is the ultimate goal for most aspiring filmmakers, including me. When I saw that the School of Communication had a Dean’s Internship with this world-renowned institution, I knew it was an opportunity I could not pass up. But “Ad Sales Creative”? What could that possibly have to do with my major, Film and Media Arts, and my background in writing and production?

As it turns out, quite a lot! I decided to apply and ultimately accept this internship because as a writer for film and television today, I know- because my coursework at AU has emphasized it over and over again- how important writing for different formats can be to remaining competitive and successful in the industry. I thought that short-form promo writing for television would be an exciting creative challenge for me to take on that would help me learn and grow as a writer- and I was right! (More …)