Moving Fast at NPR

By Dean’s Intern Griffin Rowell at NPR

Griffin RowellThere is no typical day here at NPR. As someone who works with so many different teams, I am constantly moving from project to project. Recently, I’ve helped launch a new podcast of ours, Believed, that made its way to the top of the ITunes podcast charts. I worked on the press release, communications plan, social plan, and I helped land the hosts interviews in several outlets, including ESPN. I manage and run NPR Extra social (our corporate blog), that has a total reach of over a million followers. I also booked a tour with MLB All Star Sean Doolittle, a big NPR fan. He stayed for two hours watching our shows tape, and spent about 15 minutes in our shop. Doing influencer outreach like that not only gives us more credibility, but it gives increased visibility when they post on social about us.